Ever since I was about 12, I always wanted my own clothing line. My parents used to get mad at me because they would buy me jeans and I would cut them up and make them into jean skirts. Sometimes my cutting ideas would come out fabulous and other times not so good. Well flash forward 30 years and here I sit drawing fashion for our upcoming line - Hear Me Roar Designs.
Our line is designed for "the Real People." Who are the real people you might ask? They are the ones that get insulted by traditional fashion. How? With size 0 and 2 size models what kids of a message are we sending. Subconsciously we know that seriously being a size 0 and not eating is not healthy but we all want to toss on that slinky dress and saunter out the door. We have grown up in a world where "thin" has become known as beautiful as super models are size 0 and 2's.
Some designers do not even make their clothing line beyond a size 8 saying that it would be an insult for their line to clothe anyone bigger than that. Interesting considering that 67% of women wear a size 14 or larger. If you take that number down to size 10 and larger you are not talking about 90% of the population. So who is left? Teenagers that have not yet gone through puberty and the Super Models.
We hurt our ego's by looking in magazine after magazine and thinking "I want that dress because I want to look like that when I go to........" The only trouble is that you are never going to look like the model in the magazine because the model is a size 0 or 2. So what happens is we order the dress and it arrives in the mail. We are all excited as we try it on and then reality sets in. It doesn't look like it did in the magazine. What happened? Reality? HEAR ME ROAR!
Remember when you went for that job promotion or that job interview or any time when you had to go up against someone who was much smaller than you? Research proves that job related obesity discrimination exists and is growing everyday. A study showed human resource directors pictures of people and asked them which one would be more qualified to do a particular job. The human resource directors chose the thin people in the pictures for the supervisory positions and only chose overweight people for low paying jobs. This study showed a correlation between obesity and unemployment and obesity and low paying jobs. HEAR ME ROAR!
In another study over 15% of supervisors said they would never hire obese people for any position under any circumstance; over 45% of supervisors said they would not hire obese people for most circumstances. HEAR ME ROAR!
Those of us that are considered to be overweight are also discriminated by the very people who should be helping when we are overweight due to a medical cause. Doctors have a predisposition against overweight people believing that they are lazy and non-compliant. They require these patients to get prescription refills more frequently and return more often then thin patients as they feel they do not follow directions. HEAR ME ROAR!
WE are discriminated against in housing. If you are trying to rent a place landlords think you are going to break their fixtures in their bathroom and that because you are "lazy" that you will be home more wearing that home down more. HEAR ME ROAR!
Children who are overweight are subject to teasing, name calling and discrimination by teachers. Children may tease the children about the size they wear and may call them Fat and Lazy.
Clothing designers feel that because we are overweight, remember we are talking about size 10 and up that we all want to hide our bodies. I am a size 2X and I don't want to hide my body. They create loose clothing and unflattering attire.
We would like to end that. From now on when you are reading the popular fashion magazines, you can look through them knowing that Hear Me Roar Designs has the latest off the runway looks for you. Now you can look like the fashion diva you deserve to be. You've worked hard, you look great. Show off that body don't hide it. We all have parts of the body we don't like, so that just means that you accent something else, we don't hide anything. Naturally, we don't dress like we should be on the corner either. Our line offers a balance and everything for your every mood.
Watch for the line - Tell your friends, keep up with us on Twitter and on the site at Hear Me Roar Designs
We are looking for a shoe manufacture to partner with as well as a maker of lingerie. If you are interested email us at Hear Me Roar Email
Thank You!
Michele
This is a blog about living with 9 kids, a fabulous husband, 1 dog and 3 cats. With so many family members we have lots of fun. To make things interesting I have become a coupon junky. Our children all wrestle even the three girls. Our children range in age from 7 to 22. One of our children is vision impaired but gifted; one has a heart defect; and the youngest is allergic to the cold. I am disabled so playing mom is sometimes passed off to dad.
